01 — Work
Nadeem Ashraf · Lucknow, India · Senior Forward Deployed Engineer
Forward deployed engineer who owns products end to end, from the first customer call to the last deploy.
I'm Nadeem. For the last five years I've built freight software for US brokers: designing it, shipping it and keeping it running, in TypeScript, React, Python and Go. I love owning the whole thing, and I'm open to moving for the right team.
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02 — Projects
Outside work I build the things I wish existed, and I keep the code open so you can read it.
Pre-launchH&HA commerce platform for a fashion brand launching around late 2027, built so that orders, stock and payments run through a system instead of chat messages.Web appshadcn/ui theme editorA web app for shaping a shadcn/ui colour theme and seeing it applied to real components before you copy it.Chrome extensionslayplyA Chrome side panel that turns a job description and its application questions into answers written from your real background, with your choice of model.
03 — Build logs
Every project leaves a trail of decisions, so I write them down. You get to see how I think, not just what I shipped.
Nov 2026 · 4 min readHow I use AI in my production workflowThe loop, the files and the guardrails I put around coding agents so that I stay in charge of what ships, and what I'm still learning to add.Nov 2026 · 6 min readBuilding nadeemashraf.cyou: a portfolio that reads like a build logHow I built a portfolio that works for a 30-second skim and a 10-minute read, on Next.js, Keystatic and Vercel, with the decisions behind each page.
04 — About
I reach for boring, proven tools, and I'd rather leave a codebase my teammates can change without fear.
PrincipleOwn the whole sliceI take a feature from the first conversation to the deploy, and I stay with it until it works for the person using it.PrincipleAgree it before I build itBefore engineering starts, every requirement is written down and the customer has said yes to it. Then what I build is what they actually need.PrincipleShip small, ship oftenSmall pull requests, tests at every level, and context left in files, so whoever picks it up next never starts cold.
05 — Contact
Let's build something worth writing about.
Hiring for a senior role, or have a product that needs an owner? Book a call or write to me, and I'll get back to you as soon as I can.